NEW HORIZONS
IN BUSINESS
Itching for your business or career to take off? Ready to propel it forward or higher up?
Catch up on our professional development magazine articles. You’ll find sustainable, long-term solutions to fly you to your dream destination (wherever that may be!).
How to Use Your Brand Story to Attract Dream Clients
No more boring and impersonal accounts! Here’s how to fine-tune your brand story to stand out, grab your dream audience’s attention & turn them into clients.
Advice From 6 Successful Women Entrepreneurs on Getting More Clients
I've reached out to some amazing women who have successfully grown their businesses, and I've gathered their best tips and tricks to help you get more clients. These ladies have been in the trenches, and they know what it takes to build a thriving business from the ground up.
I Used ChatGPT to Help Me Run My Business for a Week, Should You?
One thing we can all agree on is that our visions for the year 3000 feel out of reach right now (phew!). Or is it? The rapid advancements in AI technology, represented by ChatGPT and similar systems, give us a glimpse of the possibilities that lie ahead.
To Outsource or to Not Outsource: That Is the Question
Outsourcing your work could help you increase your income and work less hours. But is it really the right thing to do?
The Potential of Events for Small Businesses
Worried that events are just for big brands with big budgets? Don’t! because they’re really not. Events can do wonders for businesses of all sizes.
How to Switch Website Platforms Without Negatively Impacting Your Google Ranking
What practices do you need to take to make sure you best preserve your website and its search ranking when moving it to a different platform?
Revitalize Your Website: Ten Tips to Keep It Fresh Without a Full Redesign
How can you keep your website feeling fresh and appealing without committing to a complete overhaul? Don't worry; we've got you covered with ten practical tips to breathe new life into your online presence.
The Irreplaceable Value of a Website: Uncover Why It Matters Even With an Influential Social Media Footprint
Explore the enduring significance of websites in the digital age and discover why they remain essential, even if you already dominate social media.
Feel Like You’re Wasting Your Time With Email Marketing? Here Are 10 Keys You Might Have Lost
The greatest thing about email marketing that separates it from other methods of marketing is the fact that your list is made up of people who actually want to hear from you. This means that your email campaigns should get engagement pretty effortlessly, but if they’re not, chances are, you’re doing something wrong.
Email Marketing: Its Impact & Tips Building Your Own List
If you think sending emails is outdated and pointless, think again. Email marketing generates ($42) for every $1 spent, which is an astounding 4,200% ROI, making it one of the most effective options available.
4 Types of Highly Effective Blog Content
Understanding the different types of content will help you create more of it and best case scenario, attract more of your dream clients increasing your business revenue.
Google My Business: The FREE Business Tool You Should Be Using
A solid introduction into the free business tool by Google that you should be taking advantage of as a local business, if you’re not already that is.
Master the Google Algorithm to Skyrocket Your Website Traffic
While having a website for your business is absolutely essential, taking advantage of your new digital footprint is an ongoing process that has only just begun.
Gain Valuable Insights Into Visitor Behavior Without Data Overload
You shouldn’t be making changes to your website once it’s gone live unless, of course, it’s a decision led by data. Heatmaps are a fabulous tool to help you figure out how your dream clients are using your website, without getting completely overwhelmed with numbers.
How to Change How Your Website Appears on Google
Here we will teach you how to customise how your website appears on Google Search for websites hosted on Wix, Shopify and Squarespace.
Battle of the Website Builders: Squarespace vs Shopify vs Wix
With new website platforms emerging all the time, how do you know which one is right for your business?
How to List Products on Google Shopping
As an eCommerce business owner, ensuring your products are featured on the Google Shopping tab is essential. But here's the pivotal question: how can you get your products prominently displayed in this sought-after section of Google's search results?
12 Keys to Unlocking E-commerce Success
If you made a killing during lockdown, but are now finding that your sales are declining, you might be wondering how digital marketing could help you get back to where you once were - which of course was thriving online.
Should I Prioritise Blogging In My Business?
Discover why blogging is still a valuable marketing tool for your business. Boost your SEO, develop relationships with clients, establish your industry authority, and create opportunities for sharing.
How to Bring Your Brick & Mortar Into the Digital World
Bringing your business online can be daunting as, depending on your business size, it can be a really big undertaking. Thanks to this in-flight magazine, the whole process will feel easy.